THE LIVING ARCHIVE

From punched cards to autonomous collaborators: the ideas, people, languages and systems that taught machines to follow—and increasingly interpret—human intent.

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Tag: turnaround

IBM Under Gerstner: Reinvesting in Services and Software Instead of Breaking the Company Apart

Louis Gerstner rejected plans to break IBM apart and redirected capital toward integrated services, software, and customer solutions, turning a historic crisis into a new business model.

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